About Us


For more than 20 years now, The Road has held weekend seminars to encourage, equip, and empower people to live life to the fullest. The founder of what is now known as “The Road” (after working in and around other similar programs) desired to establish a unique, faith-based program with a mission to equip its participants to truly live the abundant life they were created to live. The program operated in those early years, 1995 - 1997, under a couple of different names and was later incorporated in 1998 under the name, “The Road Adventure." The creative games and drills, with some modification over the years, have stood the test of time as thousands have, through this powerful program, found that richer, fuller life we all seek.

The Road has far exceeded all expectations. Since 1995 over 10,000 people have completed the program from our home-base in Richardson, and historical satellite locations in Tyler, Houston, Temple, and Arlington. More than 2,500 marriages have been strengthened/saved; countless thousands of individuals have found healing and purpose; families have been restored; and graduates have gone on to positively impact their workplace, their churches, and their communities. The Road has become a force for change and a difference-maker within the communities it serves.

The Mission....To change the world, one life at a time.

Meet the Leadership Team

The Road is a 501(c) 3 non-profit corporation with a Board of Trustees consisting of nine voting members including the following officers:  President, Vice President, Secretary, and Treasurer.

Danny Blevins

President of the Board of Directors,
Senior Director Parts 1 & 2

Danny is a Certified Financial Planner who for the past 21 years has owned and managed a financial planning franchise through Ameriprise Financial. He is married to Monica Blevins and has a beautiful step-daughter, Victoria Brown. Danny has served The Road in various capacities over the past 14 years and is currently President of the Board of Trustees and Senior Director of Parts 1 and 2 of the program.

From Danny...
"My passion is serving and having an opportunity to make a difference in the lives of others, whether that is through my business, through The Road, or through other areas of service in my church and community. I am tremendously blessed to be able to lead an organization like The Road where I get a front row seat as I experience lives, families, and even generations being changed forever."

Linda Rhodes

Treasurer

Linda is retired from the corporate world where much of her career was in accounting and administration. She now enjoys the time she has to serve God and others. She has two children and five grandchildren.

From Linda...
"I first went through The Road in 2004, it enabled me to live an abundant life and gave me tools to handle future challenges. My passion is to pass these tools onto others through The Road. I have been a trainer in Part 1 and 2 since 2005 and am privileged to see lives changed in a positive way each seminar."

Jay Coldiron

Vice President and Secretary

Jay is Owner and Vice President of Coldiron Companies; a national equipment transport company. Jay and his wife, Jelora, have been married over 23 years. They have seven children and three wonderful granddaughters. Both Jay and Jelora serve as Trainers at The Road.  Serving with an organization where they can work side by side has been a great blessing for them. Jay also serves as a Deacon at Twin Rivers Life Church.

From Jay...
"The Road has made so many life-changing experiences in my life it is hard describe. Because of what I learned at The Road, I am able to be the man inside that I tried to make you believe that I was on the outside. From The Road I learned obedience. Being obedient gave me more self- confidence, self-confidence gave me the ability to serve, serving gave me the ability to grow. I have been blessed so much with the tools and gifts I received from my Road. The best blessing I've received is giving back to others all that was so freely given to me."